Scaling Up: Mastering the Rockefeller Habits 2.0

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How a Few Companies Make It…and Why the Rest Don’t

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Author: Verne Harnish

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Rating: 5 stars

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Who should read this book: Growth focused business owners, managers and leaders, executive and leadership development teams and entrepreneurs.

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It’s been over a decade since Verne Harnish’s best-selling book Mastering the Rockefeller Habits was first released. Scaling Up: How a Few Companies Make It…and Why the Rest Don’t is the first major revision of this business classic.

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In Scaling Up, Harnish and his team at Gazelles International Coaches, share practical tools and techniques for building an industry-dominating business. These approaches have been honed from over three decades of advising tens of thousands of CEOs and executives and helping them with the complexities and pressures that comes with growing a business.

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This book is written so everyone, from frontline employees to senior executives, can get aligned with the goals and growth of a firm.

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The goal of this book is to help you turn what feels like an anchor, into the wind at your back. To accomplish this, Scaling Up focuses on the four major decision areas every business must get right to grow: People, Strategy, Execution, and Cash. The book includes a series of new one-page tools including the updated One-Page Strategic Plan and the Rockefeller Habits Checklist. These tools have been used by more than 40,000 firms around the globe to scale their companies successfully – many to $1 billion and beyond.

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Running a business is ultimately about freedom. Scaling Up provides an excellent framework for business leaders to get their business moving in sync, to improve staff capability, to create a differentiated strategy, to increase efficiency and all the while improve cashflow. More than this, Scaling Up helps business leaders to create something significant and enjoy the ride!

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“Goals without routines are wishes; routines without goals are aimless. The most successful business leaders have a clear vision and the disciplines (routines) to make it a reality.”
― Verne Harnish, Scaling Up

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Winner of the 2015 International Book Awards for General Business

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Winner of the 2015 National Indie Excellence Award for General Business

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Winner of the 2015 Readers’ Favourite International Book Award Gold Medal for Non-Fiction Business

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Winner of the 2015 Paris Book Festival Award for Business

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Winner of the 2015 Amsterdam Book Festival Award for Business

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Winner of the 2015 San Francisco Book Festival Award for Business

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Finalist of the 2015 International Book Awards for Best New Non-Fiction

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